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Brand Story

Manuel Müller, Founder

Manuel has been working as a medical mattress engineer in Germany for many years. He knows that having a good mattress is closely related to the quality of sleep and health. Yet with all sort of styles, designs and mattress materials available in the market today, if customers do not have relevant knowledge and experience, it is always difficult for them to distinguish between a good or bad mattress. It also comes to Manuel’s concern that some companies even try to confuse country of production with brand origin. Taking this as an opportunity, Manuel decided to give up his well-paying job, wishing to develop a perfect mattress that combines comfortability and body support with his own professionalism. More importantly, to bring the rigorous and high-standard craftsmanship of Germany to the world.

To this end, Manuel went to the Hong Kong University of Science and Technology (HKUST) and studied EMBA program in 2013 to pursue business knowledge. After returning Germany, he began to set up his own company. After countless scientific research and testing, the brand Emma Mattress was finally established in 2015. Since its launch, Emma Mattress has become a hot stream in Europe. It has been sold in 15 countries in just 4 years, with a total sales volume up to 200,000 mattresses. While Europe has achieved great success, Manuel sometimes recall the days he used to live in Hong Kong - lively atmosphere, criss-crossing streets, buildings full of human touch, narrow corridors, small but warm dwellings, and that uncomfy bed... A thought gradually formed in Manuel's mind: perhaps he should bring Emma Mattress to Hong Kong, to bring the brand-new Bed-in-a-Box concept to the public, and more importantly, allow Hongkongers to find out the most good-fitting bed in such diverse mattress market.

Manuel believes that the top German quality, convenient free delivery, and risk-free 100 days trial will definitely help Hongkongers to break through the limitations they encountered before and get a good night sleep with our Emma Mattress.

The team behind

Hannes Hannes COO
Du You Talented team member
Hung Hung UI/UX Designer
David David Operations Manager
Philip Philip Customer Happiness Manager
Kate Kate Content Marketing
Jonal Jonal Logistics Lead
Anna Anna Marketing Lead
Nora Nora Customer Happiness Manager

Join our team!

Our company is growing quickly and we are searching for talented individuals to help us expand.

Emma was founded in 2015 in Frankfurt, Germany with the goal to bring more fairness and transparency to the mattress industry. Therefore, Emma is handmade of carefully chosen materials.

Apply now on the Bettzeit job portal!

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